Surfe does two jobs: it moves LinkedIn people and conversations into your CRM, and it finds emails and phone numbers for people you have not met. Most people looking for an alternative only use the first job and are paying per seat, with credits, for both. This page compares the alternatives by job. Disclosure: Outscore is our product; it is listed first, with what it does not do.
Key numbers
| Tool | Entry paid price | Credits | CRMs | Logs LinkedIn messages |
|---|---|---|---|---|
| Surfe | $39 per seat per month, billed yearly ($49 monthly) | 150 emails, 50 mobiles a month | HubSpot, Salesforce, Pipedrive, Copper | One click, per its HubSpot page (not listed on its pricing page) |
| Outscore | $79 a year, $10 a month, or $99 once | None | HubSpot, plus CSV, Google Sheets and webhooks | One click, as notes or activities |
| Hublead | $32 per seat per month, billed yearly ($40 monthly) | 50 a month (email 1, phone 8) | HubSpot and Salesforce (Salesforce price on request) | One click on Professional, automatic from Business ($64) |
| LeadCRM | $197 a year per seat (Sync Only); $287.50 a year with enrichment | Sync credits only on Sync Only; 150 data credits on Professional | HubSpot, Salesforce, Pipedrive, Zoho, Copper, Close, GoHighLevel, Google Sheets | Automatic, "contacts, messages, and notes" |
| LinkMatch | €15.99 per user per month, billed yearly (€21.99 monthly) | 300 email enrichments a month | HubSpot, Pipedrive, Copper, Zoho, Close and more (12 listed) | Automatic, on Professional (€28.99) |
Sources: surfe.com/pricing and Hublead’s pricing page, checked October 18, 2026 (Hublead’s CRMs checked again October 22, 2026); leadcrm.io/pricing and linkmatch.com/hubspot, checked October 19, 2026.
Why look for a Surfe alternative?
You are paying for data you do not use. Every paid Surfe plan is priced around email and phone credits. If the people you add are people you already talk to, those credits go unused. The per-seat bill. Essential is $468 a year per person on yearly billing; a team of five is $2,340. Duplicates. The most repeated complaint about this whole category, Surfe included, is duplicate contacts in the CRM. It happens when a tool matches on email and the email is missing, so it creates a second record.
1. Outscore: best for the people you talk to, without credits
Price: free to start; Pro is $79 a year, $10 a month, or $99 once, per person, no credits. CRM: HubSpot, plus CSV, Google Sheets and webhooks for anything else.
Outscore is a Chrome extension for LinkedIn activity tracking and one-click CRM sync. From a LinkedIn profile or a conversation, it adds the person to HubSpot in one click. It dedupes on the LinkedIn profile URL, written to HubSpot’s LinkedIn URL property, and only fills empty fields, so re-adding someone updates the same contact. It logs a conversation on the contact as notes your AI assistant can read, or as LinkedIn-message activities, each message with the date it was sent. Every profile shows whether that person is already in your HubSpot, and your acceptance and reply rates are tracked for free. It works on HubSpot’s free CRM.
What it does not do: it does not find emails or phone numbers for strangers, it has no people search, and it adds to HubSpot only (other CRMs by CSV). If you use Surfe for prospecting, keep a data tool for that part.
2. Hublead: best if you live in HubSpot and want conversations logged
Price: a free Starter plan that shows HubSpot data on LinkedIn; Professional $32 per seat per month billed yearly ($40 monthly) with 50 credits; Business $64 ($80) with messages logged as you view them; Scale $112 ($140) with live sync. CRMs: HubSpot and Salesforce (the prices shown are for HubSpot).
Hublead is the HubSpot specialist: one-click contact import, Sales Navigator list export, and message logging by plan. It is cheaper per seat than Surfe and carries fewer credits. Every plan in detail: Hublead pricing; the two side by side: Hublead vs Surfe.
3. LeadCRM: best for many CRMs, or sync without enrichment
Price: a free plan with 10 syncs a month; Sync Only $197 a year per seat (yearly billing); Professional $287.50 a year per seat with 150 credits and 200 syncs a month; Grow $479.50 with unlimited syncs. An email costs 1 credit, a phone number 3. CRMs: HubSpot, Salesforce, Pipedrive, Zoho, Copper, Close, GoHighLevel and Google Sheets.
The closest match to Surfe’s CRM coverage at a lower price, and the Sync Only plan drops the data entirely. Its site says it syncs “contacts, messages, and notes” between LinkedIn and your CRM automatically.
4. LinkMatch: best for recruiting systems and smaller CRMs
Price: Standard €15.99 per user per month billed yearly (€21.99 monthly) with 300 email enrichments; Professional €28.99 (€35.99) with automatic message sync and 1,100 enrichments. No free plan; a 14-day trial with no card. CRMs: 12 listed, including HubSpot, Pipedrive, Copper, Zoho, Close, Bigin and recruiting systems such as Greenhouse; Salesforce is shown as coming soon.
LinkMatch shows who is already in your CRM, adds contacts in one click, and creates deals and tasks from LinkedIn. Message sync and Sales Navigator workflows need Professional.
5. A contact-data tool: best if you use Surfe for emails and phones
If the part of Surfe you rely on is finding contact details for people you have not met, the alternatives are contact-data tools such as Apollo, Lusha or Cognism, not LinkedIn sync tools. Compare them on match rates for your market and on how their credits are counted. You can pair one with a sync tool from this list.
Which Surfe alternative should you pick?
| If you... | Pick |
|---|---|
| Mainly add the people you already talk to, and the conversations, to HubSpot | Outscore |
| Live in HubSpot and want conversations logged automatically | Hublead Business |
| Use Salesforce, Zoho, Close or GoHighLevel | LeadCRM |
| Use a recruiting system or a smaller CRM | LinkMatch |
| Want sync with no enrichment on any of eight CRMs | LeadCRM Sync Only |
| Need emails and phone numbers for strangers | Stay on Surfe, or a contact-data tool |
What does a team of 5 pay in a year?
| Tool and plan, yearly billing | 5 people, one year |
|---|---|
| Outscore Pro yearly | $395 ($495 once on lifetime) |
| LinkMatch Standard | €959 |
| LeadCRM Sync Only | $985 |
| LeadCRM Professional | $1,437.50 |
| LinkMatch Professional | €1,739 |
| Hublead Professional | $1,920 |
| Surfe Essential | $2,340 |
| Surfe Pro | $4,740 |
List prices multiplied out, before any volume discount. Surfe, Hublead and LinkMatch include contact-data credits in these prices; Outscore and LeadCRM Sync Only do not sell contact data.
Frequently asked questions
What is the best alternative to Surfe?
It depends which half of Surfe you use. For getting LinkedIn people and conversations into HubSpot: Hublead (from $32 per seat per month billed yearly) or Outscore ($79 a year or $99 once, no credits). For several CRMs: LeadCRM (from $197 a year per seat sync-only) or LinkMatch (from €15.99 per user per month billed yearly). For emails and phone numbers of people you have not met, a contact-data tool such as Apollo, Lusha or Cognism. Prices checked October 18 and 19, 2026.
How much does Surfe cost?
Surfe has a free plan with 20 emails and 5 mobile numbers a month and 1 CRM add a day. Essential is $39 per seat per month billed yearly ($49 monthly) with 150 emails and 50 mobiles a month; Pro is $79 ($89) with 1,000 emails and 100 mobiles. Checked on surfe.com/pricing on October 18, 2026.
Is there a cheaper alternative to Surfe for HubSpot?
Yes. Hublead Professional is $32 per seat per month billed yearly, against $39 for Surfe Essential. Outscore is $79 a year or $99 once per person with no credits; it adds the people you pick from LinkedIn to HubSpot in one click and logs your conversations, but it does not find emails for strangers. LeadCRM's Sync Only plan is $197 a year per seat.
Which Surfe alternative works with Salesforce?
LeadCRM lists Salesforce, along with HubSpot, Pipedrive, Zoho, Copper, Close, GoHighLevel and Google Sheets. LinkMatch shows Salesforce as coming soon. Hublead lists HubSpot and Salesforce, though its listed prices are for HubSpot and Salesforce teams are asked to talk to sales (checked October 2026). Outscore adds to HubSpot only, with CSV for other CRMs.
How do I stop duplicates when syncing LinkedIn to my CRM?
Match on the LinkedIn profile URL, not the email. Many LinkedIn contacts have no email, so a tool that matches on email creates a second record when it is missing. Outscore writes the profile URL to HubSpot's LinkedIn URL property and dedupes on it, and it only fills empty fields, so re-adding someone updates the same contact.
Does Outscore do enrichment like Surfe?
No. Outscore adds what you can already see on LinkedIn, including an email only when the person lists it on their profile. It does not sell credits or find contact details for strangers. If you need that, keep a contact-data tool next to it.