Getting LinkedIn into your CRM is not one job, it is three, and the tools split along those lines. Some turn any profile you view into an enriched CRM contact (Surfe). Some scrape and export Sales Navigator lists with verified emails (Evaboot, Wiza). And some track the connections you actually made and push them into your CRM without scraping (Outscore). Pick the tool that matches the job you have.
Full disclosure: Outscore, one of the tools below, is our product. It is a connection tracker with CRM sync, not an enrichment sidebar or a scraper, so it is the right answer for one of the three jobs and openly the wrong one for the others.
The three kinds of LinkedIn-to-CRM tools
Most roundups mix these together, which is why people buy the wrong one. A CRM sidebar like Surfe is built to enrich and add any profile, with email finding and even message sync, on a per-seat subscription. A Sales Navigator scraper like Evaboot or Wiza is built to export cold lists at volume, and needs a Sales Navigator seat to run. A connection tracker with CRM sync is built to move the people you personally connected with into the CRM, read-only, without scraping or a subscription.
Comparison table
| Tool | Built for | CRM sync | Scrapes or finds emails? | Pricing (2026) |
|---|---|---|---|---|
| Outscore (our product) | Moving your own connections into the CRM | HubSpot now, Salesforce next, CSV for others | No, read-only, no scraping | $20 one-time |
| Surfe | Enriching and adding any profile to the CRM | HubSpot, Salesforce, Pipedrive, Copper | Yes, email and phone finder, plus message sync | Free tier, then from about $39/user/mo |
| Evaboot | Exporting Sales Navigator search lists | Export or sync to HubSpot, Salesforce | Yes, scrapes and verifies emails | From about $9/mo, plus Sales Navigator (~$99/mo) |
| Wiza | Prospecting and email finding from LinkedIn | HubSpot, Salesforce, others | Yes, email and phone finder | Free tier, then from about $83/mo |
| Sales Navigator (native) | Logging activity, syncing leads and accounts | HubSpot, Salesforce (paid tiers) | No, does not export your connections | Sales Navigator Advanced plus an enterprise CRM |
| LinkedIn CSV export | A one-time manual move | Import file only | No | Free, costs manual effort |
Each tool, briefly
Outscore (ours, $20 one-time)
A Chrome extension that tracks the connections you make on LinkedIn, then pushes the ones you pick into HubSpot as contacts in one click, deduped by LinkedIn URL, with company, title, profile URL, connected date, and a timeline note. It never scrapes, never automates, and the data stays in your browser until you send it. It is the fit when the people you want in your CRM are the ones you already connected with, and you would rather pay once than subscribe. See how the CRM sync works.
Surfe (from about $39/user/mo)
The category leader for a CRM sidebar. It sits on LinkedIn, adds any profile to your CRM with one click, finds verified emails and phone numbers, and syncs both contacts and LinkedIn messages. It supports HubSpot, Salesforce, Pipedrive, and Copper natively.
The trade-off is the model: it is a per-seat subscription and its email and phone credits are capped (now on yearly quotas), so heavy enrichment gets expensive. If you want enrichment and message sync across any profile, it is strong; if you mainly want your own connections in the CRM, it is more tool and more cost than you need.
Evaboot (from about $9/mo, plus Sales Navigator)
A Sales Navigator export tool. You run a search in Sales Navigator, click Evaboot, and it exports the results as cleaned rows with verified emails, ready for your CRM. It is built for list building at volume, not for your existing network.
The real cost is higher than the sticker: Evaboot requires a Sales Navigator seat (about $99 a month) to work, so the true entry point is closer to $109 a month. It is a scraper, which is the activity LinkedIn is strictest about, so use it with that in mind.
Wiza (free tier, then from about $83/mo)
A LinkedIn prospecting and email-finding tool with a large contact database, high email accuracy, and CRM sync to HubSpot and Salesforce. Like Evaboot, its job is generating and enriching cold lists from LinkedIn and Sales Navigator, not moving your first-degree connections.
Credits go quickly and the monthly cost climbs with volume, so it fits teams doing steady outbound prospecting rather than someone who just wants their network in the CRM.
LinkedIn Sales Navigator (native CRM sync)
The official integration logs your Sales Navigator activity to the CRM, shows LinkedIn context on records, and syncs leads and accounts. What it does not do is export your personal first-degree connections, and it requires Sales Navigator Advanced plus an enterprise CRM edition. We cover it in the Salesforce guide and the HubSpot guide.
LinkedIn CSV export (free)
The zero-cost baseline: export your connections and import the CSV into any CRM. It carries no status, no dedupe key, and no ongoing sync, so it is best for a one-time load. Our export guide walks through it.
How to choose
If you enrich and add profiles across LinkedIn all day and want message sync too, Surfe. If you build cold lists from Sales Navigator, Evaboot or Wiza, and budget for the Sales Navigator seat they need. If the people you want in your CRM are the ones you already connected with, and you would rather pay once and never scrape, a connection tracker with CRM sync is the fit. That last one is who we built Outscore for.
Frequently asked questions
What is the best tool to sync LinkedIn to a CRM?
It depends on the job. To turn any profile you view into a CRM contact with enrichment, Surfe is the category leader. To scrape and export Sales Navigator search lists with verified emails, Evaboot or Wiza. To move the connections you actually made into your CRM without scraping or a subscription, a connection tracker with CRM sync like Outscore. They solve different problems, so match the tool to yours.
What are the best Surfe alternatives?
If you want your own connections in the CRM for a one-time price rather than a per-seat subscription, Outscore pushes them into HubSpot in one click (Salesforce next). If you need to build and enrich cold lists from Sales Navigator, Evaboot or Wiza. If you just need a one-off move, LinkedIn's CSV export plus a CRM import is free.
How do I add LinkedIn contacts to my CRM for free?
Export your connections from LinkedIn (Settings, then Data privacy, then Get a copy of your data, tick Connections) and import the CSV into your CRM. It is free and works everywhere, but it carries no status, no dedupe key, and goes stale immediately. The paid tools automate that and add enrichment or ongoing sync.
Do these tools work with HubSpot and Salesforce?
Most support both. Surfe syncs natively with HubSpot, Salesforce, Pipedrive, and Copper. Evaboot and Wiza export or sync to HubSpot and Salesforce. Outscore has a one-click native HubSpot sync today, with Salesforce coming next and CSV export for any other CRM.
Are LinkedIn-to-CRM tools against LinkedIn's rules?
It depends on what the tool does. Bulk scraping of profiles you are not connected to is the activity LinkedIn's user agreement prohibits, and the Sales Navigator scrapers sit closest to that line. Adding a profile you are viewing, or moving your own first-degree connections, is far lower risk. A read-only tracker that only handles your own connections and never scrapes or automates carries the least.